KBB.COM AWARD FOR FORD

kbb.com: New car buyers most impressed with Ford image. Ford has been honored with two 2011 Kelley Blue Book Brand Image Awards, which recognize the outstanding achievements of automakers in creating and maintaining brand attributes that capture the attention and enthusiasm of car buyers. Ford earned top honors for Best Exterior Design for Non-Luxury vehicles and again ruled the Most Rugged Truck Brand category. Kbb.com editors said Ford’s increasing sales are evidence “the American public has proven they like what they see.” And for three years running, the best-selling vehicle in the country – F-150 – is the people’s choice for toughest truck in America.